Where we talk Google + and Tumblr.

The fastest growing free social media broadcast sites for anyone working with visual images.


The Alphabet in Various Combinations:

Hello and welcome to Art Answers & Ampersands also known as Art A&A. I’m Lezley Davidson and today I want to talk to you about your marketing options as an artist.

There’s a couple new-ish type of social media sites online that you may have heard of you may not have. One is Google+. It’s pretty new – released in the summer of 2011. After Google’s failed attempt at Google Wave and Google Buzz and everything they’ve got Google+ which is a total win and it is fast attracting a tonne of artists and fashion designers and photographers and other purveyers of visual media. It’s very visually motivated and they have some really fantastic extra features that put it ahead of Facebook really. Guy Kawasaki has predicted that in 2012 Google+ will overtake Facebook with number of users online. I don’t know if that’s true and I don’t care to wager – but Google+ is very cool.

There’s no wall per se, you have your own posts, no one posts directly to you but you could organize really well all the different people that you’re following into ‘circles’. You can organize who gets to see what posts you put up. So if you want to focus all of your art posts or your photography or whatever with a particular group on Google+ you can do that. Then you can share you know you’re more fun stuff, like your videos of cats… oh wait… that me….videos of cats – mrrr… with only the people that will really enjoy your videos with cats. Google+ is really targeted for marketing your message.

Like I said it’s really visual they have a light box function for viewing art which is really beautiful in comparison to Facebook’s ugly McUgliness. When you click on an image it opens a lightbox in a beautiful black background -and  it’s large! It’ss a large image viewing area – you’re not looking atweeny little thumbnails, and you can share albums.

They have these added features like hangouts where you can invite just certain people, orhave an open hangout and have people join and it’s basically an online Web conference. Everyone’s hanging out with their WebCams – you can share art, talk to people… I don’t know – it’s really cool. It’s got a real advantage over Facebook I think.

They have just opened up the ability to make fan pages, sorry, not fan pages, pages – like business pages. Like Facebook so you can basically hang out with art friends or have a group discussion, get feedback on your art critique I have most of my comic friends hang out and do hangouts on Google+. It’s a really really cool. It’s really suited for artists and there’s a lot a lot of artists on Google+ right now.

The second is Tumblr. Tumblr’s been around for a while (since 2002) but it’s fast up and moving ahead of all the blogging platforms, the free blogging platforms for artists because of the viral way that images can be shared. It’s a really really simple interface and you can quickly, like ‘one click’ share images and images can be shared amongst thousands of thousands of people really really quickly. So Tumblr is definitely the blogging platform of choice I think in the future

That was really quick I thought I had more to say about Tumblr, but I really don’t.

Check it out they’re good options, they’re free options. If you don’t have a website to begin with those are two really good options for getting your work out there -!! nice telephone call-!! they’re really great for sharing your art and getting your art in front of a bunch of eyeballs.

Okay so that’s it for today if you like this podcast head over to iTunes and subscribe or give us rating or leave a comment or head over to our website. or a and leave us a  question.  Okay great we’ll see you back here next week.

Discussion (2) ¬

    Maureen Shaughnessy says:

    one of my big peeves with Tumblr (I would use it more if I didn’t have this peeve) is the way it’s really hard to find the ORIGINAL author or artist of an image when you see something you like. Unless you happen to stumble upon the original post-er of the image who happens to have an ethical mind to cite the original artist and post to the original image on that artist’s page (or whatev) It just irks me! I see SO MANY luscious, stunning images on Tumblr, but I want to know who the artist is, and if I re-post, I want to give credit to the artist!

    Lezley says:

    Yeah, you’re right.
    That’s where artists need to take responsibility for tagging their art with a copyright/name/url before they send it out into the darkness of the interwebs.

    Tumblr. bugs me because there’s no dialogue. It’s just throwing an image out into a river and then yelling at pictures and they go by.

    There’s some cool stuff on there. But I dunno – I never seem to get any traction on Tumblr.

    Instagram though – Instagram I can get into.

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