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…and here we are.

My favourite arena of art.

Anything goes.

No snobbery or contempt at promotion and commercialization of art.

It’s art freedom.
 
 

Make Once, Sell Infinitely

Create your art once and then develop merch, licensing and print offerings to maximize your return on your art.

Make great stuff that people love and offer it to them in a variety of forms.

Some of this is covered in my free download “Revenue Stream Ideas for your Creative Biz”.
 
 



 
 
 
 

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Check out “The Academics” and the “Pretty Pictures” artists for more art biz and marketing ideas.

“I often hear artists say that they are too right-brained to do left-brained business tasks. They imagine that getting a gallery means that they will be able to wash their hands of the filthy business side of art. They assume that the gallery will handle every aspect of marketing and selling their work.”

I’m hosting a Mailchimp Basics Hangout on January 29th, 2015 at 8 pm EST if you’re interested. Sign up for my mailing list (after the post) to be notified with all the information. At the risk of saying this again, there’s a difference between a “Contact List” & your “Email List”. Knowing this can be […]

I don’t talk about my day job much… It’s associated with the work I do here, but often times not particularly relevant. Until now. I just got promoted. Yay me. No really – YAY ME. I used to manage the Curry’s Art Store in Markham. Now, I’m the new: Education Sales Rep and Creative Arts […]

I’ve been working in the visual art field since 1998. My days are spent with artists from all genres of the art world – students, hobbyists, emerging, professionals, studio artists, gallery artists… you name it – I work with them on the daily. In this realm, I’ve had the opportunity to watch, share and listen […]

We could all do a better job at networking – especially considering it’s the real grease that’s lubing up the wheels of our art biz. Business is relationships – it always has been, it will continue to be… Some of the tools may have changed, but the basics still apply. Here are the basics… in […]

It’s no secret that I love Pinterest. I’m a visual junkie, and Pinterest fulfills. But Pinterest isn’t all about looks. It’s got brains too.

Listen here. “Do I HAVE to care about branding my art biz?” I’ve been hearing that lately. Today I weigh in on that question and talk about what branding can do for you and when you’ll be okay to never think about branding again.

It’s common – and really, after a big promotional push of related blog posts, emails, scheduled social media updates, snail mail, videos, press releases and pinterest posts – OF COURSE you’re done… right? Nope.